Full-time work
Cotton On
Projects
Brand identity
Web design
eDMs
Social media
Cotton On
Projects
Brand identity
Web design
eDMs
Social media
Cotton On started in Geelong, 1991 as a fast fashion retailer.
This was my first job within the industry way back inĀ 2012. I was the junior Digital Designer working alongside a Senior Designer, Marketing Manager and Producers.
Monthly campaigns
This role involved generating extensive content for eDMs, home and brand pages, lookbooks, social media platforms, and digital banners.
This role involved generating extensive content for eDMs, home and brand pages, lookbooks, social media platforms, and digital banners.
Design rollouts
I collaborated closely with the Marketing Design team to ensure cohesive typographic treatments, campaign photography, and layout design, resulting in a unified and polished aesthetic.
I collaborated closely with the Marketing Design team to ensure cohesive typographic treatments, campaign photography, and layout design, resulting in a unified and polished aesthetic.
eDMs
Cotton On emails were tailored for audiences across Australia, New Zealand, the United States, and the Asia Pacific region.
Cotton On emails were tailored for audiences across Australia, New Zealand, the United States, and the Asia Pacific region.